Which platform threatened the popularity of Google search engine ?


Tiktok is now more than just a social media app but it is also busy establishing its foothold in the internet world.

According to Google's internal data around 40 percent of 25 year olds People prefer TikTok & Instagram for searching over Google Search and Maps.


Which platform threatened the popularity of Google search engine ?


TikTok is currently the most popular social media app in the Global world & its user base has grown exponentially over past few years.


In fact TikTok even forced its rival apps Instagram & Snapchat to copy the short video feature.


Now a Google official has confirmed that TikTok has also started changing the trend of Internet searches among young people which has worried Google.

Which platform threatened the popularity of Google search engine ?

Which platform threatened the popularity of Google search engine ?


Prabharkar Raghavan senior vice president of Google told a conference that according to Google's internal data around 40 percent of young people if they are looking for something or a place they turn to TikTok or Instagram instead of Google Maps or Search. 


Google Company has also planned to deal with this situation : is considering changes in the search engine that can attract  attention of the youth.


According to Google officials we currently face competition from various sources including general & specialized search engines as well as apps in 2022.

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Earlier a report said that TikTok platform is becoming a threat to YouTube as well.


It is estimated that by 2024 TikTok will surpass YouTube in terms of advertising revenue.